Mayor Graeme Miller said the flags would help promote the Shire’s new destination brand to locals and visitors alike.

“Council adopted the ‘amazing’ brand last year and while it is being used quite well online, there is still much to be done to raise the awareness of our new brand,” Councillor Miller said.

“Placing our brand on flags in our town’s centre will help to create awareness and continue conversations around amazing Forbes.”

A media release issued by Council said the ‘amazing’ brand represented Forbes, its rich agricultural sectors, its strong and connected community, our Shire’s key lifestyle attributes and rich natural resources.

The strength of the ‘amazing’ brand will help to promote Forbes as a place to visit, live and invest, Mayor Miller said.

“Council is currently developing print, digital and highway signage materials to help promote Forbes,” he said.

“A new printed guide designed to attract visitors and inspire relocation and investment in Forbes is in development along with a new destination website.”

“amazing” bumper stickers are now available from the Council or Visitor Information Centre – the mayor’s been the first to put one on his car. 

“Amazing Forbes travels with me where ever I go and at every chance I love to promote our town,” he said.

Amazing rebrand in the making

Project amazing unveiled